Lead generation for solar companies
updated 26 October 2026
Solar installers use HearBuyers to find people on Reddit and X who are already asking about solar installation, quotes, permits, batteries and installer recommendations. HearBuyers scans public posts, scores each one for buying intent, highlights the sentence that shows interest, and drafts a reply for your team to review before anyone posts it. Every message goes out only when you post it. See how it works and how to find these clients.
You don't have to search communities by hand. You get a team inbox, alerts, and drafted responses for posts that reach your chosen score threshold.
How HearBuyers finds clients for solar companies
- Paste your solar company's website. HearBuyers works out buyer roles, common solar installation problems, search phrases, competitors and relevant communities, and you can edit all of them.
- HearBuyers scans public Reddit posts and comments in the subreddits you select, plus Reddit and X searches, starting with the last 7 days.
- Each post gets a buying-intent score from 0 to 100. A person asking for installer recommendations, collecting quotes or planning a rooftop solar project, for example, is flagged once their post meets your threshold.
- For a post that meets the threshold, HearBuyers drafts a public reply and an X DM. A person on your team reviews it, edits it, copies it and posts it.
Where people ask for solar installation
Our scan of public posts from 2025-10-26 to 2026-10-26 judged 100 posts and found 49 requests related to solar installation. All 49 came from Reddit.
| Community | Members | Requests we found | What it allows |
|---|---|---|---|
| r/solar | 204,302 | 13 | Advertising and solicitation are not allowed. |
| r/SolarPH | 31,339 | 7 | No posted promotion rule. |
| r/SolarDIY | 158,117 | 4 | Educational promotion may need approval. |
| r/SolarUK | 28,601 | 3 | Installers may participate without hard selling. |
| r/Syracuse | 65,603 | 2 | Self-promotion and advertising not allowed. |
What a buying request looks like
I want a solar system installed on my home and have already received quotes for a system from two installers. I need a reliable installer that can complete the project in time for me to qualify for the current tax credit.
This scored 85/100 because the person is already comparing quotes and wants to move forward soon.
I am getting ready to collect quotes for a residential rooftop solar installation. I would like recommendations from homeowners who were happy with their installer.
This scored 70/100 because the person is getting ready to gather quotes for a solar project.
These examples are paraphrased and anonymised from public posts.
How solar companies use it
- Pick the Reddit communities and searches that fit your service area and the solar installation work you do.
- Set the buying-intent score threshold, or keep the default of 70.
- Review the drafted reply, edit it if needed, post it yourself, and follow up with interested prospects.
What HearBuyers does not do
- It does not post replies or send messages automatically.
- It does not scrape private groups or direct messages.
- It does not guarantee clients.
Frequently asked questions
Can I choose which solar discussions to monitor?
Yes. You can edit the suggested searches, competitors, buyer problems and communities, so you can focus on the locations, solar topics and communities that matter to your business.
How does HearBuyers decide which posts matter?
Every post gets a buying-intent score from 0 to 100. HearBuyers picks out the sentence that signals intent and gives a short reason for the score. You choose the threshold that triggers alerts and draft replies.
Will HearBuyers reply to people automatically?
No. Nothing is posted or sent automatically. HearBuyers drafts replies, and a person has to review, edit, copy and post them.
How will my team see new requests?
Matches arrive as Slack alerts, in a daily email digest, and in a team inbox with stages where your team reviews and manages conversations.
See who is asking for what you sell
Paste your website. Your first scored matches from X and Reddit arrive within minutes, each with a drafted reply. Free for 14 days, no card.