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r/copywriting for B2B sellers

263,651 members · rules and posts checked 17 October 2026

r/copywriting is a community of 263,651 copywriters. Sellers can take part, within limits: helpful participation is allowed, but direct promotion of your own copywriting services is not.

Buyers here often ask for freelance copywriters, creative strategists, coaching, content creation, website messaging help, cold email campaign support, and hiring for copywriting-related projects.

On a theater stage, a fox writer adjusts a spotlight onto a blank prop while a loud horn sits covered backstage.

Self-promotion: allowed with limits

This community is for copywriters, not for direct marketing. Limited self-promotion is allowed only when it provides real value, disclosures are made for paid or lead-generation content, and posts are not just sales pitches. Hiring posts are allowed, but promoting your own copywriting services is not.

  1. 1Only post things loosely related to "copywriting."

    Posts must be related to copywriting.

  2. 2No bilking, scamming, spamming, or profiteering.

    Self-promotion is only allowed if it is genuinely helpful, mostly value, and any paid or lead-generation angle is disclosed.

  3. 3No undisclosed or unsolicited links

    Do not post undisclosed, affiliate, or purely promotional links; service links are only okay when answering a request or question.

  4. 4No pirating courses, content, etc.

    Do not share or request pirated paid content.

  5. 5No AI Shills

    Do not promote, review, or recruit for AI copywriting tools.

  6. 6Don't be a dick.

    Keep discussions civil and professional.

  7. 7Personal Income Claims or Promises Require Verification

    Income or revenue claims must be backed by proof if requested.

  8. 8Job ads are fine. Pitching your copy services is not.

    Hiring posts are allowed, but advertising your own copywriting services is not.

Summarised from the community's posted rules on 17 October 2026. Moderators change rules; read the current rules before you post.

What buyers ask for here

Sample requests from public posts, paraphrased and anonymised, found 17 October 2026.

  • “Small technology and payments business wants a freelance copywriter to help develop brand and website copy.”
  • “Small website owner wants a native-English copywriter to create content on a limited budget.”
  • “Business owner wants an experienced copywriter for two cold-email campaigns across technology and cleaning businesses.”
  • “Trading-card retailer seeks a copywriter or creative strategist who is an active fan of collectible card games.”
  • “Founder of a niche collector platform needs a copywriter to improve site messaging and explain the concept clearly.”
  • “Organization is hiring freelance copywriters and content writers for a remote AI evaluation project.”
  • “Performance marketer wants one-on-one coaching from an experienced creative strategist to prepare for client work.”
  • “New agency is recruiting founding copywriters to join and work on future client projects.”

Of 100 recent posts we checked, 8% read as someone looking to buy or hire. How we collect this

Who it suits

Good for

  • Freelance copywriters
  • Copywriting agencies
  • Creative strategists
  • Copywriting coaches and training providers responding to requests

Less useful for

  • AI copywriting tools
  • Affiliate marketers
  • Businesses trying to advertise their own services directly

How to take part without getting removed

  • Keep your posts and comments related to copywriting.
  • Offer real help instead of sales pitches.
  • Disclose any paid or lead-generation angle when relevant.
  • Do not post undisclosed, affiliate, or purely promotional links.
  • Only share service links when directly answering a request or question.
  • Stay professional and civil in discussions.
Bar chart of subscriber counts: r/marketing 2M, r/copywriting 264K, r/advertising 259K, r/copywriters 6K, r/copywriting_critiques 4K, r/Copywriting_journey 1K.

What a good reply looks like here

A good reply answers the request directly, shows relevant experience or fit, addresses what the buyer needs, and skips promotional language. If you share a service link in response to a request, keep it relevant and say what it is.

Sample reply: Hi, I may be a fit for this. For brand and website copy, it helps to start with your audience, key differentiators, and the actions you want visitors to take. I would be interested in learning more about your technology and payments business, the pages you need, your timeline, and any existing messaging or brand materials. Once those details are clear, I can outline an approach and discuss next steps.

8% of 100 sampled posts in r/copywriting were buying requests.

When to skip r/copywriting

This community is a poor fit if you want to advertise a business directly, promote an AI copywriting tool, run affiliate promotions, or pitch your own copywriting services. It works best when you respond to copywriting requests and discussions with something useful.

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