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r/ecommerce for B2B sellers

684,069 members · rules and posts checked 17 October 2026

r/ecommerce is a Reddit community about ecommerce with 684,069 members. Sellers can't promote, solicit customers, offer services or use it for lead generation. Participation is limited to discussion and advice.

Buyers often ask for recommendations and comparisons on ecommerce software, inventory management, shipping and operations tools, supplier sourcing, wholesale marketplaces, brand protection tools, ecommerce platforms and AI-related tools.

At a bustling market square, a turtle joins a circle exchanging tips about baskets and scales while keeping its own stall folded shut.

Self-promotion: not allowed

This subreddit prohibits self-promotion, service offers, lead generation, private outreach, and even posts seeking services. Sellers should participate only through discussion and advice; promotional content, client acquisition, and vendor-seeking posts are against the rules and are heavily enforced.

  1. 1No Soliciting, Promotion, or Direct Soliciting via DM

    Do not promote services, solicit customers, seek clients, ask for services, or contact users privately for business.

  2. 2No External Links (Except Site Reviews)

    Do not post external links except allowed site-review cases.

  3. 3No 3PL Related Threads

    Do not start threads about 3PL providers.

  4. 4No "Get Rich Quick", "Success Stories", Case Studies, etc

    Do not post success stories, case studies, how-to marketing content, or blog-style promotional content.

  5. 5Do not post courses, themes, or stores for sale

    Do not sell stores, themes, accounts, courses, or trade offers.

  6. 6Any 'AMA'-type post must first be approved by mods.

    AMAs require moderator approval first.

  7. 7No 'Dev Research' posts

    Do not post market-research requests, pain-point discovery, app validation, beta-tester requests, or software feedback requests.

  8. 8No AI or Suspected AI Slop

    Do not post AI-generated or suspected AI-generated content.

Summarised from the community's posted rules on 17 October 2026. Moderators change rules; read the current rules before you post.

What buyers ask for here

Sample requests from public posts, paraphrased and anonymised, found 17 October 2026.

  • “Small online clothing store needs an inventory-management app for a growing catalog and returns-related stock tracking.”
  • “Looking for an AI development company for a mid-sized ecommerce project with recommendations and generative features.”
  • “Seeking advice on whether an A/B testing platform is still viable for a mid-sized ecommerce site.”
  • “Retailer wants wholesale marketplaces that also list trade shows to compare suppliers and source products.”
  • “Small business seeking trademark and brand-monitoring tools to protect and track product listings.”
  • “Looking for trustworthy wholesale cleaning-supply suppliers that work with small online businesses.”
  • “Seeking AI tools to generate large numbers of ad-creative variants for social advertising tests.”
  • “Looking for suppliers or services for producing about 150 branded T-shirts at good value.”
  • “Needs an ecommerce platform with marketplace integrations and is comparing available software options.”
  • “Seeking software recommendations to consolidate shipping, inventory ordering, purchasing, and tracking workflows.”

Of 143 recent posts we checked, 9% read as someone looking to buy or hire. How we collect this

Who it suits

Good for

  • Inventory management software for ecommerce merchants
  • Ecommerce operations and workflow tools
  • Brand protection and trademark monitoring software
  • Supplier sourcing and wholesale marketplace providers

Less useful for

  • Lead-generation agencies seeking clients
  • Consultants relying on self-promotion
  • Vendors needing to advertise services directly

How to take part without getting removed

  • Give advice and join discussions without promoting a service, product or business.
  • Do not solicit customers, seek clients, offer services or contact users privately for business purposes.
  • Do not post external links unless they fit the community's allowed site-review exception.
  • Do not create market-research, pain-point discovery, app-validation, beta-tester or software-feedback requests.
  • Do not post sales offers for stores, themes, accounts, courses or similar items.
  • Do not post AI-generated content, and do not run an AMA without moderator approval.
Bar chart of subscriber counts: r/ecommerce 684K, r/EcommerceWebsite 30K, r/ecommerce101 4K, r/ecommerces 3K, r/e_commerce 2K, r/EcommerceCircle 2K.

What a good reply looks like here

Replies that do well here give practical guidance, tradeoffs and evaluation criteria. Keep it educational and don't promote a product, service or business.

Sample reply: For a growing clothing catalog where you need to track stock coming back from returns, look for an inventory-management app that updates inventory from returns, handles a bigger catalog and stays in sync with your ecommerce operations. When comparing options, check how each one tracks returned items, how easily you can reconcile stock levels, and whether it fits your existing workflow for ordering, purchasing, shipping and inventory control. If you share your current platform and process, people can suggest which features to prioritize.

9% of 143 sampled posts in r/ecommerce were buying requests.

When to skip r/ecommerce

If your goal is client acquisition, service promotion, direct outreach or advertising a vendor offering, this community usually isn't worth the effort. It suits neutral advice, not lead generation or product pitches.

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