r/SEO for B2B sellers
517,355 members · rules and posts checked 17 October 2026
r/SEO is a large SEO discussion community with 517,355 members. Sellers can't promote anything here. You can join SEO discussion and Q&A, but only without promoting your services, products or business.
Buyers here often ask for recommendations and comparisons: SEO agencies, SEO software, keyword research tools, crawling tools, technical SEO solutions and outsourced SEO. Many posts ask for feedback before a purchase decision.
Self-promotion: not allowed
Self-promotion, advertising, brand awareness posts, branded content, guides, apps, and other promotional content are prohibited. Sellers should participate only in SEO-related discussion and Q&A, and cannot solicit business, ask for DMs, recruit, or offer services.
1Follow Reddit Content Policy
Follow Reddit’s site-wide rules and policies.
2No Links Allowed
Do not post or comment with links.
3No Work Offers
Do not post jobs, recruiting requests, hiring requests, freelance requests, or link-exchange requests.
4Must be related to SEO
Keep posts related to SEO.
5Communicate kindly
Be respectful and civil.
6No Spamming
No spam, self-promotion, advertising, brand promotion, branded content, news roundups, guides, or community promotion.
7No Soliciting and "Asking to DM"
Do not solicit people or ask them to DM you.
8No Blogs, No Guides, No News, No Apps
Do not post blogs, guides, news, or apps; use the subreddit for Q&A.
9No Low Quality Posts, Case Studies etc
Low-quality, repetitive, or certain case-study style posts may be removed.
Summarised from the community's posted rules on 17 October 2026. Moderators change rules; read the current rules before you post.
What buyers ask for here
Sample requests from public posts, paraphrased and anonymised, found 17 October 2026.
- “Small business owner wants recommendations for an SEO agency that actually delivers results.”
- “Looking for SEO research platforms similar to major SEO suites because current data seems inaccurate.”
- “Seeking feedback on a technical SEO audit and crawling tool compared with a well-known crawler.”
- “Looking for opinions on a free open-source SEO crawling tool as an alternative to a paid crawler.”
- “Wants a comparison between two SEO tool suites before choosing one.”
- “Evaluating a monthly SEO service proposal and wants feedback on the value of the offering.”
- “Looking for a free keyword-volume research tool.”
- “Needs affordable SEO software for keyword research and competitor ranking analysis.”
- “Looking for recommendations on SEO platforms covering AI visibility, competitor analysis, technical SEO, and heatmaps.”
- “Trying to decide whether to outsource SEO to an individual expert or an agency.”
Of 175 recent posts we checked, 6% read as someone looking to buy or hire. How we collect this
Who it suits
Good for
- SEO agencies
- SEO consultants and freelancers
- SEO software and keyword research tools
- Technical SEO and site auditing tools
Less useful for
- General recruiters or hiring services
- Non-SEO products and services
- Businesses relying on self-promotion for lead generation
How to take part without getting removed
- Keep every post and comment focused on SEO topics.
- Use the community for discussion and Q&A, not promotion.
- Do not post links in posts or comments.
- Do not advertise, self-promote, mention branded content, or promote services.
- Do not solicit business, recruit, offer work, or ask people to DM you.
- Stay respectful and avoid low-quality or repetitive contributions.
What a good reply looks like here
Good replies here stay neutral and practical and help the person weigh their options. Answer the question directly, with no promotion and no links, and keep the discussion on SEO.
Sample reply: If you're evaluating SEO agencies, ask for examples of work that match your business type, a clear explanation of how they'll measure success, and what activities are included each month. Compare their reporting, how often they communicate, and how they handle technical SEO, content and keyword research. Look for an agency that is open about its process and expectations, and be wary of broad promises about results.
When to skip r/SEO
If your goal is lead generation through self-promotion, this community usually isn't worth your time. Advertising, solicitation, branded content and product promotion are all prohibited, so businesses that rely on promoting services, software or agency offerings will find little room here.
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